What a magazine should be

"I simply cannot release this issue the way it is. 

If I let this go through, I will have failed the American woman. 

The great American woman, who stands out there naked, waiting for me to tell her what to wear.

It doesn't speak. And if it won't speak to me, it won't speak to anyone. 

A magazine must be like a human being.

If it comes into the home it must contribute. It just can't lie around.

 A magazine must have...

...blood and brains and pizzazz. 

 This is just paper. 

 If I send paper to the American woman, I will have let her down"

This scene is from Funny Face, a film with Audrey Hepburn about a young librarian who turns into a fashion model. The woman talking is the editor in chief of a fashion magazine called "Quality", the fictional version of Vogue or Harper's Bazaar. The woman says that after looking at the preview of the latest issue of the magazine, which she hates after having a look a it. Then she has the "great" idea of making an issue dedicated to pink and everybody dances. I think it's a quite bad film, but the dialogue about the magazine is so true. A magazine must be innovative, must make us think.

Script from here.